ASSOCIATION FOR EUROPEAN BEES

Without beekeepers, European honeybees would disappear, as they can no longer survive on their own. Currently, beekeeping in Europe is on the verge of collapse.

Stores across Europe are filled with fake honey that isn’t made by bees. These counterfeit products, made from sugar syrup, originate from countries such as China, Southeast Asia, India, and Turkey. The problem has worsened—over the past 2–3 years, the volume of fake honey from China has doubled. Many jars of this fake honey are even falsely labeled as being made in Europe, and even major European brands are not immune to this issue.

To combat this, beekeepers from 10 EU countries have formed an association—EuBee—and created a system to guarantee that honey marked with our label is truly European. The “EuBee Original Seal” ensures that the honey is produced by bees within the EU.